Bruis

Branding, name & pay off for a new neighborhood hotspot

Concept
Branding, name & pay off for a new neighborhood hotspot. To be opened in 2022 in Almere.

“BRUIS, verzamelplek voor bedrijvigheid.”⁠⁠

The logo and style is based on 4 abstract shapes that illustrate the principles of BRUIS. “Thuisvoelen, Verbinden, Ondernemen, Ontmoeten.” (Aka: Feeling at home⁠⁠, Connecting with others, Local entrepreneurship and meeting neighbors.) ⁠⁠

I created the name, pay off, visual identity, social media designs, an invite, and outdoor sticker design⁠.

Role
Art direction, Design, Copy

Clients
Placemakers & Woningcorporatie Ymere